Archstry
Archstry was an academic project for an hypothetical luxury food brand.
I choose the name and designed the logo for this France pastry shop based in Rome.
The aesthetic of the pastries is inspired to the Art Déco.
In particular, for the 10th anniversary of the shop, I supposed Archstry decided to launch a special selection of six different macarons.
Packaging
The project included the design of the packaging: each macaron have its own package (made of one internal box and an external band specific for the macaron), and there's one package that contains all of the six small packages.
Each macaron is associated with a '20 famous actor and has its own texture designed.
Brochure
The package also include a brochure that describe each macaron and the story of the pastry shop.
Thank you for watching my project!